Category: entertainment


Hollywood, CA –   LA Times Entertainment Editors media workshop offered up more than the usual PR insider tips recentlyh at the ICG Local 600 Union Auditorium, Hollywood, CA. (Nov. 18, 2010).

While one editor of an well known LA Times blog and print version of movie news, movers and shakers admitted she “doesn’t Tweet, or Facebook, except for to her friends.” We found that a little odd, since every man, boy pilot and bawanna are now into Social Media, when only  a year ago, most publicist were afraid of it and really thought it was extra work. It is extra work, but it has also become a big busines to some, even though a headache to others.

This was the superbowl of all media workshops when it comes to face-to-face meetings with the editors who put all the entertainment out through the LA Times. Even the editor was there, deleting inmails while particpating at the workshop. Now, that’s what I call multitasking….hmmm..hope it was my clients story pitch, though that got vaporized.

Lisa Fung, LAT

 

The consensus in contacting editors or pitching a story and the best advice comes from Panelist Lisa Fung, Online Arts and Entertainment Editor, LA Times.
“Just forget that you have a phone, so email me your pitch and I will get back to you as soon as possible that’s the best way for me to get back to you. I just received 80 emails sitting here.”
Fung says social media brings tons of traffic to the LA Times website and blogs.
The last time I checked LAT Twitter had 93,000+ followers, too.
Online Arts and Entertainment Editor Lisa Fung says the best way to pitch everyone is by email.  During the meeting she noted that 80 emails had just come in, and she was deleting many in her inbox while
listening to other panelists.
She currently oversees round-the-clock multimedia coverage of all arts and entertainment, including Calendar. The Envelope, Company, Town and more than a dozen latimes.com blogs. To Reach her email: Lisa.Fung@latimes.com.
One of the pet peaves of editors is sending multiple email pitches, which could be the kiss of death. Randall Roberts reminded everyone about the email overload.
Randall Roberts, pop music editor, LA Times said,” he relies on social media sites like Facebook, Twitter, etc where there are a lot of thoughtful people who share stories, trends and ideas.”
Randall Roberts, LA Times

Roberts also echoed earlier comments that social media drives traffic, and influences his decisions on story assignments. Often Robert says, he gets a lot of people who care about what he writes, and trend stories often pop up on Twitter and Facebook.

Roberts currently oversees all of the rock, pop, hip hop, electronic, world music, soundtrack and country coverage – basically everything except jazz and classical. Randall seems to be the most interesting of all of the panelist, because he really talk about how, and where he gets his stories, and less about pet peaves of publicists he deals with. So you should add him on your Twitter and Facebook account, just to learn what stories turn the LAT on. Oh, by the way, the Calendar sectioni of LAT is the “Most Read” part of the paper according to the business editor at another industry workshop I attended, which is why I went to this one in Hollywood.
Before coming to the LA Times, Roberts served as music editor at LA Weekly. To reach him email is best at: Randal.Roberts@latimes.com.
Joy Press, Pop Culture & Deputy Television editor also told Entertainment Publicists to “keep your pitches short as “we are working on both print and Online versions of the Times.”
Pop Culture & Deputy Television Editor Joy Press also prefers email pitches from publicists. Press says they are always looking for good trend stories.

Press, before arriving at the Times, she was the culture editor at Salon.com, where she oversaw the entertainment, books and lifestyle sections and blogs.

She has written widely about TV, movies, music and all facets of popular culture.

(Joy.Press@latimes.com).

The Los Angeles Times Entertainment has several sections of the newspaper:  MOVIES TVMUSIC CELEBRITY ARTS & CULTURE COMPANY TOWN CALENDAR ENVELOPE BOOKS
Elena Howe, The Envelope Editor says she does not Tweet and does Faceboook “only with friends,” however she says “it will be her new goal to do it by the end of next year.”

Howe also says The Envelope does not take client photos or handouts, but rather relies heavily on the wire image news services.
Howe chronicles the highs and lows of the Hollywood award season as the editor of The Envelope.
Elena Howe, The Envelope Editor
She was previously an assistant editor for SoCal Living at the Times and has previously served as LIfestyle and news editor at several California publications. (Elena.Howe@latimes.com)
Howe also prefers email pitches on all stories.
The Envelope offers complete coverage of the Academy Awards, Oscar nominations, Golden Globes, Grammys, Emmys, red carpet fashion, news, celebrity gossip and more.
This lady has the most fun job, because she gets to stay up late at night attending all of those entertainment events, mixers and exclusive VIP parties, and then get up early in the morning. Best adice don’t call me in the early morning. Email me plase,” she said with lots of energy, and she really meant it. I think if you did call her early, she would probably never return your calls even if you had
God as a client.
Be sure to check out the images of the event on FACEBOOK @http://www.facebook.com/album.php?aid=28363&id=152273848144795
and subscribe to this blog for future posts in your email. thx.
Sally Hofsmeiseter was the editor last year when The LA Times had The Envelope Launch kick-off party, October 2009.
The Winter and Summer EPPS mixer events are free to anyone interested.
Nikki Pesusich, CFO, Coterie Public Relations @EPPS LAT media workshop

Anyone reading this blog can contact us to learn more about EPPS and how to join, or be our guest at the next media workshop.

Nikki Pesusich, CFO, Coterie Public Relations @EPPS LAT media workshop, who won the EPPS door prize 2010 O’Dwyer PR directory (top 2,000 PR firms in USA) @ www.odwyerpr.com, Manhattan, NY.

Check out related stories and Related Content

For information about EPPS visit:www.eppsonline.org.
For entertainment publicity contact George Mc Quade
past president, EPPS, board member about this story.
or
Publicity@mayocommunications.com or call 818-340-5300.
Mc Quade is also the West Coast Bureau Chief
Google on insider tips on media and behind the
scenes of public relations and entertainment pubicity.

 

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“I look forward to meeting everyone and to a great event in Beverly Hills,” said President Michelle Lovetro, CEO at Soaring High Productions and Film Investments

Los Angeles, May 11, 2010 – Angel Entertainment Foundation, a non profit organization that encourages self-expression through all aspects of film, video and music production is kicking off a fundraising “Operation Launch Party”this Wednesday, May 12, 2010, 6:30 p.m.,Aqua Lounge, 424 Beverly Blvd, Beverly Hills, CA, 91210.

“I look forward to meeting everyone on the red carpet and to a great event in Beverly Hills,” said President Michelle Lovetro, CEO at Soaring High Productions and Film Investments. “Just a few months after our last event Angel Entertainment Foundation has made big strides towards the ‘Launch Party’.”

The celebrity event will spotlight Carmina Salcido, Sonoma, CA, who 20 years ago survived her father’s murderous rampage that left seven family member dead and was featured on ABC’s 20/20 program. She talks about her life since then in her new book ‘Not Lost Forever’, of which she will autograph at the event.

Guests invited and expected on the red carpet Wednesday’s event include:  the cast of “Gravity”, Jon Harrison Taylor, son of R&B legend Johnny Taylor, Chloe Jordache, who just released her CD. Other up and coming artist are included in line up. Also expected: Brooke Rose, Angie Gega, Emma Winkler, Angels In America are coming to perform. Corey Leland plans to sing some of his songs for children and C. Kenneth Lee, and the Kitikat Band.

“We use these expressive disciplines as a way to heal the soul and provide a positive environment for struggling youth to communicate their feelings,” explained Lovetro . “This is done in a supervised environment, and we do have counselors on staff.”

Lovetro works in conjunction with Soaring High Entertainment Co-Op, so they can provide professional instruction utilizing people that have had years of experience in the industry. They also provide labs in acting, script writing, direction, set design, musical scoring, basically anything to do with production.

Angeles Entertainment Foundation  Goals:

1. Give the youth a sense of identity. Often with abuse kids lose their self esteem, turn to outside negative influences to cope. Through the performing arts they gain it back and feel they have value. Expression through creativity has been proven to be a positive form of therapy.

2. Give the youth a safe place where they can interact and build social skills.

3. To use the performing arts to teach valuable life skills, give them the opportunity to enjoy the feeling of success, the courage and motivation to reach for their dreams.

Angeles Entertainment Foundation  has also partnered with Safe Passages and A&G Entertainment Productions.

Angel Entertainment Foundation has put together a proven, experienced and diverse team of seasoned practitioners. The Angel team is spearheaded by long-time therapist Dr. Kandis Blakely.

“We are a compassionate, passionate foundation ready to help damaged children and it is our goal to build awareness and grow year by year as a motivator of other foundations and non profits, not to just meet the children’s enrichment needs but also their mental and emotional needs,” she said.

“Most importantly today’s economy, non profits are struggling to stay in operation and I feel a collaborative effort will keep us all strong so the work may continue,” said Lovetro. “It is my goal at this time to have an all day concert inviting other non profits to participate in creating awareness to programs available to children who want enrichment as well as healing.”

About Angel Entertainment

Angel Entertainment Foundation is an organization devoted to teaching abused and troubled youth from the age of 10 to 18 the art of film making, video and music production. “ For more information on Angel Entertainment Foundation, please contact Michelle at 805 218 4716 or visit: http://www.angelentertainmentfoundation.org/

[Editors: For media interviews, images or more about the event contact Aida Mayo or George Mc Quade, MAYO Communications, 818-340-5300 or email: Publicity@MayoCommunications.com. MAYO is a proud sponsor of
“Operation Launch Party”